About Us

Our mission is to inspire millions, through relentless and impactful energy.

JUICD Origins

JUICD’s story begins before he has even hatched. JUICD is not from this world, he is from a mystical universe consisting of 5 magical realms.

JUICD comes from a royal bloodline. His family has been in charge of protecting the realms for generations. Until one day, JUICD’s father - Aldrich, was betrayed, and overthrown by Zaghan. JUICD survived with the sacrifice of his Mother - Tessa.

Unaware of his heritage and abilities, JUICD is alone and must regain his strength in order to survive and one day take the throne back and save the land from the wrath of Zaghan.


More than Energy.

Our vision is to provide the world with energy to inspire. Driven by our slogan “More than Energy” we set out to build a brand that provided more to our consumers than just a satisfying energy drink. We wanted to create a brand whereby everytime you sipped on a product by JUICD, you felt that same feeling you had when you were a kid, creative, inspired and limitless.


Give us a shout.

Thanks for taking the time to visit. We hope you’ll share your thoughts and feedback on our products. Your feedback is critical because at the end of the day, we’re here for you. And if you’re visiting here for the first time and are curious about giving a sugar-free energy drink a chance, you’re in the right place! We’re here if you have any questions at all.

- The JUICD Team